Services

Copywriting

I write blog posts, case studies, web copy, content for print materials, ad copy, and social media content. I have a strong background in search engine optimization (SEO) and can deliver written content that will improve your Google search rankings. See my portfolio for samples of my written work.

Editing

I have two decades’ worth of experience as an editor and proofreader in both academic and corporate settings. I can provide edits on any levels, from substantive copy editing (macro editing) to light editing (micro editing). See my blog post on the subject.

Content Strategy

I have extensive experience managing content output as a managing editor for print magazines and as a communications advisor for numerous organizations. I will work with your team to generate topic ideas, create an editorial calendar, organize workflow, and ensure a steady output of new, high-quality content that will improve your search engine rankings.

Marketing and Communications Strategy

Need a marketing or communications plan? I have many years of experience developing strategic communications plans in partnership with senior management with various organizations and would be delighted to help optimize your company or organization’s goals, strategies, and tactics around communications and marketing.

Social Media Management

I have managed social media for numerous organizations, both large and small. As social media manager for Edmonton International Airport, I helped elevate it to Canada’s most socially engaged airport on a per-passenger basis. I have built social media presences from scratch, developing them into powerful brand amplifiers.

Proposal Writing

I have written bid-winning responses to RFPs for digital agencies. I make effective use of AI tools to generate bid document templates, which I then carefully refine to reflect the client’s brand voice and tone and the nuances of a specific project, fine-tuning it for the RFP in question.

Speech Writing

I have written speeches for senior leaders in business, academia, and the not-for-profit sector, including for Edmonton International Airport, NorQuest College, Edmonton Public Library, and the University of Alberta Faculty of Law.

Translation

I am fluently bilingual in English and French and have done extensive translation work between the two languages — in both directions. I also speak business-level Japanese and can readily translate material from Japanese to English.

Teaching and Mentorship

I have taught writing at the post-secondary level at the University of Alberta, NorQuest College, and NAIT and have facilitated writing workshops for numerous organizations. I am also a career mentor and resume coach through the International Association of Business Communicators (IABC) who has successfully helped newcomers to the communications and professional writing world find employment in the field and expand their skill sets.